If we’re to believe a lot of what we read of late in articles and in reports on consumer insights, then the desire for something different, for new experiences and opportunities in the dining space is set to escalate to levels not seen before.
The broad shifts in consumer attitudes, values and behaviours around dining are changing. Is it about the food? Yes it is, but it is about much more than that. It is about connecting within a community. It is about meeting new people. It is about making new friends, like-minded individuals, couples or groups who want an alternative social outlet. People want to enhance their day. They want to share their stories with others.
For a decade, there has been a global movement towards the exchange of all kinds of experiences through the use of secure platforms that enable peer-to-peer engagement across all areas of people’s lives such as travel and transport, two industries that have provided most opportunity by being open to disruption in many ways. Millennials, in particular, are saying it is ‘extremely important to prioritise experiences over material possessions’.
Dining alternatively in Dublin is now more available than ever with social media groups, secret dining, supper clubs, pop-ups and web-based platforms offering users the chance to sign up for something exciting and engaging where they get to dine with people looking for friendship and connection.
‘I recently moved into town and was looking for cool things to do and I heard about Tabero. Loved the idea. The setting was lovely and the food was amazing. Highly recommend and will certainly #DoATabero again. – Paola
Imagine being able to see who has already booked around a table in a restaurant or other dining event such as a brunch club or supper club and have the opportunity to join them. Think of it as group dating, but for friends. Different to meeting one to one from a dating app where there is definitely pressure and expectation from both participants. What if that date doesn’t going well, it’s difficult to get out of a one to one situation unless that friend making the emergency-I-have-to-go-phone-call comes to the rescue resulting with perfect timing due to prior organisation.
Meeting in a group helps mitigate that awkwardness – the get-out-clause. This way, you can converse to the person around the table who’s talking your kind of talk. A bit like choosing from a menu.
Tabero is a platform that facilitates connecting users within a new community and experience a great way to dine. A company with a mission – “Connecting the world through food and friendship, creating opportunity through community” – is at the heart of a cultural shift where people have a desire to be as sociable as possible and as safe as possible, flowing from one thing to the next-and helped, not hindered, by technology that is allowing them to connect online, then in person, around dining tables in restaurants and other private spaces.
#DiscoverAmazing #DoATabero #JoinTheClub